MI Safe Start Map

The official COVID-19 dashboard for Michigan, commissioned by the State of Michigan and built by the UM School of Information (UMSI) and School of Public Health (UMSPH).

Live dashboard screenshot as of October 21, 2020


Timeline:

Ongoing, April 2020 - Present

Roles:

Co-designer, Co-researcher

Tools:

Figma, Qualtrics, Slack, Trello, Zeplin, Zoom

UX Team:

James Benjey, Nupur Bindal, Alex Fidel, Gabriella Gazdecki, Ashley Hampton, Rhea Kulkarni, Mustafa Naseem, Cleo Pontone, Michael Rigney, Dominique Roitman, Tess Mendes, Sophia Timko, William Zhang

Description:

Due to the rapid initial outbreak of COVID-19 in Michigan, a high-level state task force comissioned this dashboard in late April. From May to August, I researched and designed with various teammates listed above.

Beginning in September, I began pursuing an independent study under Professor Mustafa Naseem to spearhead user research. From October to December, I concluded the project by co-designing interfaces with Alumna Cassandra Eddy.


Context

Problem

The State of Michigan needs a data-backed resource to decide whether to initiate statewide re-opening procedures or reinstate shut-down procedures amidst the COVID-19 pandemic.

Audience

The dashboard tracks COVID-19's public health indicators for Michigan. The two primary indicators displayed on the dashboard are Epidemic Spread and Public Health Capacity.

There are 2 versions of the dashboard serving 2 audiences:

  1. ⦿  Private Version: Government officials and public health experts making decisions
  2. ⦿  Public Version: The general public trying to make sense of decisions


Initial Directive

Because the State needed the dashboard as soon as possible due to the quickly flaring pandemic, there was no time to deeply explore the problem space. We gathered requirements with the Michigan Department of Health and Human Services (MDHHS). Our team prioritized the private dashboard and quickly designed initial versions of the private dashboard shown below.


Research Contributions

Private User Tests and Interviews

Once developers launched a closed-beta private release, we performed user-tests and interviews to gather needs of the public health workers and government employees.

We started off with a pre-test questionaire to get the user's device and professional background. Then, we walked the user through typical tasks that a public health worker would complete on the dashboard. Lastly, we concluded by asking for feedback on our tasks, usability aspects to prioritize, and any other concerns regarding the dashboard's public health features.

Discovered Needs

⦿  Specific data at the regional and county levels are lacking

⦿  Data must be easily and quickly digestible for those that don't interact with COVID-19 related info

⦿  Downloadable raw-data from the dashboard is desired so that officials can conduct independent analysis


Public User Tests and Interviews

Roughly 2 months after the launch of the public dashboard, we needed to ensure that general public users could also easily use the dashboard to gather and understand the data they needed.

We opened with an empathetic semi-structured interview to cultivate user empathy and establish rapport with the public. Then, walked users through simple and typical tasks that public users would complete on the dashboard. We concluded by asking for feedback on our tasks, perceived usability on different features, and open-ended questions asking about general public use-cases.

Issues

  1. ⦿  Many users didn't know that the timer slider was "slidable"
  2. ⦿  Users are drawn to the detailed graph and heavily relied on it during each task
  3. ⦿  Users preferred mobile, but the mobile version was unusable
  4. ⦿  Varying levels of technical ability correlated with wide-ranging usability issues

Attitudes

  1. ⦿  Integrity and transparency of the published data is crucial
  2. ⦿  Hospital capacity data is important beacuse of concern regarding availability
  3. ⦿  Remote work is generally positive, since it allows for more flexibility and rest

Cognitive Walkthrough

When September came, I was one of two designers left on the team. Lack of resources and time prevented typical user research initiatives. So instead, I conducted an expert-user cognitive walkthrough, putting myself in the shoes of a general public user and completing a typical task.

The goal of my walkthrough was to discover functional issues not addressed in previous iterations which prioritized platform features over dashboard usability.

Task

Find out the current state of COVID-19 for the city of Ann Arbor, which is located in Washtenaw County.

Summary

After watching myself complete the task while thinking out loud, I summarized and ranked the problems I experienced and brainstormed solutions to handoff to our developer.


Design Contributions

Initial Color Scheme

One of the most challenging and aspects of the dashboard's design was the color scheme. This was constantly a point of discussion because we wanted to ensure the dashboard adhered to accessibility standards. However, due to state demands, we had to adopt a color scheme that strictly abided by Governor Whitmer's reopening plan phase colors. This was our first iteration and it was on the live dashboard for many months.

Mapping the indicator color on the dashboard's map with a reopening plan phase can be critically misleading. For example, a region that has not experienced much infection early-on in the pandemic would have the color that is considered "post-pandemic" as shown in the phases below.


Monochromatic Color Scheme

To address the confusion caused by the reopening phase color scheme, we decided to move towards a monochromatic color scheme that had no ties or resemblance to the reopening plan phases.

Now, we needed to design a color scheme that accurately portrayed and communicated the logical, emotional, and behavioral impact of a certain risk level. Our primary stakeholder from the state health department mentioned that among the public health community, the second iteration communicated too much danger and fear because of its red tones. The second iteration was never released onto the live dashboard.

Eventually, I settled down on a cooler color scheme that used our new risk level indicator legend, replacing Medium, Medium-High, High, Higher, and Highest with A, B, C, D, E, and F respectively. The third iteration is currently live on the dashboard, and has cleared confusion related to the reopening phases color scheme.


Iconography

The private dashboard called for unique icons that matched CDC case trends. This was challenging since CDC trends involved highly specialized language and complex meanings had to be broken down into simple and easily identifiable icons.

In addition, public health stakeholders also needed specific icons for low-falling trends (scenarios in which COVID-19 is under-control or becoming under-control):

  1. ⦿  No cases ever

  2. ⦿  No cases in 2 weeks
  3. ⦿  Less Than 5 new cases in 2 weeks

This brought us to a grand total of 9 case-trends/distinct icons.We concluded with a post-test questionaire asking for feedback on our tasks, usability aspects to prioritize, and open-ended questions asking about general public use-cases Since there were only 6 risk-levels to map with the 9 case-trends, I worked hard to manage expectations with public health stakeholders. Not only were we able to consolidate certain CDC case-trends, but also group every low-falling trend under the "Low" risk-level.


Key Takeaways

Initiative

Excited to contribute towards such an important dashboard, I quickly became lost in the public health terminology, software requirements, and fast-paced interactions. I realized working on the team required continuous, iterative, but patient efforts to make meaningful contributions.

Taking initiative, asking the correct questions, and being open to learning from more experienced faculty and graduate students allowed me to grow as they mentored me and shared proper design and research practices.

Perspective

At the end of the day as designers, I helped design the dashboard to satisfy public health needs. Often times, public health experts expressed opinions that differed from our initial design decisions.

Rather than viewing these differences as roadblocks in our design process, I viewed the feedback as expert advice and a unique perspective when designing. Having regular conversations through daily stand-ups, weekly meetings, and slack messages allowed me to keep learning, empathesizing, and understanding our stakeholders.

Users

Advocating for dashboard users by defending designs was the most crucial takeaway from this project. Throughout this entire design process, our design team regularly interacted with users and sought out concrete data to justify design decisions.

Constantly giving users a voice at the table and synthesizing their feedback into robust and accessible designs is not only a philosophy that our team followed, but a mindset that I have forever adopted as a designer.


Media Releases

Below are published articles regarding the dashboard and our team's work. Click here to view the live dashboard.